By

Macon Panopio
2024 digital marketing
Another year is her again. That means various predictions are now starting to generate smart conversations in different industries across the globe. As for digital marketing, it’s not that hard to foretell how the trend will most likely go next year. 2023 has opened a lot of opportunities for marketers to step up their game...
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lead nurturing
When companies use inbound marketing to get more leads, it becomes clear that having a good strategy to nurture those leads is important. Usually, only a small number of the leads are ready to buy right away, which means that most of the leads are still available to be engaged. So, having a strong lead...
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seo audit checklist
In today’s digital environment, search engine optimization (SEO) is crucial for businesses and website owners to grow their online presence and generate organic traffic. An SEO audit is a crucial process that ensures your website adheres to best practices and identifies areas that require improvement. This SEO audit checklist guide will walk you through each...
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Without a doubt, LinkedIn is a distinctive social media platform that dominates the B2B market. This is largely because LinkedIn, unlike other, more widely used social media platforms like Facebook and Twitter, is only intended for establishing, growing, and establishing professional contacts. With the power of LinkedIn profile targeting, businesses can reach their target audience...
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workforce retention
Having a strong and dedicated team of employees is essential for any successful business. But how do companies make sure their employees stick around for the long haul? That’s where workforce retention comes in. Workforce retention means keeping employees happy and motivated so they want to stay with the company. Right now, workforce retention has...
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customer onboarding
Consider the following: new customers are immediately attracted by your product or service, effortlessly grasping its value and becoming committed supporters from the start. Does it sound too wonderful to be true? No, it isn’t! Mastering the art of customer onboarding is the key. Now will take you on a trip to explore the power...
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sponsored stories
Sponsored stories are one of the most powerful instruments of marketing advertisements. This is one of the ways businesses and brands can endorse their products and services.  Moreover, the stories are shared on social media platforms like Instagram, Facebook, and Snapchat. According to Facebook, over 300 million people use Facebook, Instagram, and Snapchat Stories. With...
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behavioral targeting
For the past years, companies have relied on traditional marketing. They encourage their consumers to buy their products in various ways. Companies spend a huge amount of funds on making their advertisements. They create various ads to capture their audience and turn them into buyers. While some advertisements succeed in endorsing the brand, some fail...
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facebook insights
You probably already know that Facebook is very important for your online presence. It has almost 2 billion users, and many people use it daily. Hence, having a specific page for your business on Facebook is crucial. But how can you see if your page is doing well and getting attention? Well, you can use...
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project management tips
Starting a project can be exciting and challenging, requiring excellent project management capabilities to negotiate obstacles and achieve successful results. These concepts will give you practical techniques to improve your project management talents, from creating clear goals and objectives to promoting good communication and using project management tools. But how can project managers successfully deal...
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