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local link building
Nowadays, it is essential to ensure your website is gaining visibility. However, it can be challenging, especially if you have a competitive niche. With countless websites vying for attention, how do you ensure that your online presence shines bright and attracts the right audience? That’s where local link-building comes into play. Local link building is...
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social media listening
In the digital age, social media has become an essential part of our daily lives. It serves as a valuable source of information for businesses, with billions of active users expressing their views, opinions, and experiences across multiple platforms. As a result, understanding what your customers, competitors, and the broader market are saying is no...
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database management
Nowadays, data has become a valuable asset for businesses, organizations, and individuals. However, the abundance and complexity of data present challenges in terms of storage, organization, and retrieval. This is where database management involves the systematic and efficient management of data through the use of specialized tools and techniques. It provides a structured framework for...
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video email marketing
So you’re trying to create an effective email campaign to draw in your subscribers and improve your performance metrics. Then you come across video email marketing and how it could boost open rates. The only challenge is that you don’t know where to start. You can establish a successful email campaign by adding videos to...
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Virtual Team Management
As many companies continue to incorporate digital technology into their workplaces, a growing number of professionals are now working from home. While remote working has many advantages, leaders often benefit from developing effective approaches and systems to make online work more successful. Therefore, learning proper virtual team management of remote employees can help improve their...
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Customer Lifetime Value
Customer lifetime value (CLV) is a vital metric in business. It measures the total value a customer brings to their relationship. Therefore, CLV is calculated by estimating future revenue and subtracting acquisition and servicing costs. It helps businesses understand long-term profitability and make informed decisions about resource allocation. Furthermore, CLV, a vital metric in business,...
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landing page optimization
Landing pages play a crucial role in converting website visitors into customers, making them a vital aspect of online marketing. Specifically, they are standalone web pages designed to prompt a specific action, such as filling out a form, making a purchase, or downloading an ebook. Therefore, mastering landing page optimization is essential to maximize the...
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continuous learning
We live in a time when technology and processes are constantly evolving, and the workplace is no exception. The key to remaining at the top is to constantly develop and improve your abilities. Following current trends not only keeps you relevant in your current job but also opens doors to progress and career development. However,...
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digital marketing challenges
The internet landscape has shifted substantially in recent years. Following the outbreak, every business owner understands that generating enough revenue to keep the operation running is just as important as maintaining an online presence. Running an online website is more difficult than it appears; there is much to learn and do. Furthermore, when using digital...
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customer service and support
In today’s competitive business landscape, providing exceptional customer service and support has become more critical. With lots of choices for customers, the quality of your customer service can be the thing that makes your business different. Even though customers have many options, it’s your customer service that can make your business stand out. So, providing...
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